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Jewellery Purchase plan

Legacy Collection

Legacy of 98 Years

Jewellery Purchase Plan
Speak Love
Speak Love Collections
Ring
Bangle
Earrings
Necklace
Chain
Nosepin
Price
0 < 5000
5k - 10k
10k - 20k
20k - 30k
30k - 40k
40k - 50k
> 50k
Jewellery
Category
Ring
Bracelet
Chain
Earrings
Pendant
Price
0 < 5000
5k - 10k
10k - 20k
20k - 30k
30k - 40k
40k - 50k
> 50k
Men's Collection
Men's collections
kappu
chain
Pendant
Ring
Bracelet
Accessories
Price
0 < 5000
5k - 10k
10k - 20k
20k - 30k
30k - 40k
40k - 50k
> 50k
Silver Jewellery
Price
0 < 5000
5k - 10k
10k - 20k
20k - 30k
30k - 40k
40k - 50k
> 50k
Gold Coin
Price
0 < 5000
5k - 10k
10k - 20k
20k - 30k
30k - 40k
40k - 50k
> 50k
Lock your gold
Price
0 < 5000
5k - 10k
10k - 20k
20k - 30k
30k - 40k
40k - 50k
> 50k
More
Legacy Of 98years
Sampradhaya Collection
Easy Gold For Money
Fixed Deposit

Valentine's Special 2026

Celebrate Love with
Timeless Elegance

Express your emotions with our exquisite handcrafted jewelry collection for memorable moments.

500+

Unique Designs

50K+

Happy Customers

98%

Satisfaction

✨ Lightweight Collection

Where Gold Feels Effortless

Designed with precision and restraint, this collection brings together refined craftsmanship and an effortless wearing experience. Every piece reflects a balance of elegance and comfort, created to complement your everyday moments.

A modern expression of gold—light in feel, rich in presence.

✔ 22k Gold Purity Guaranteed

✔ Ultra Light Comfort Wear

Why Choose Swarna Lite?

✔ Lightweight designs starting from 0.9g
✔ Perfect for daily wear and office
✔ Budget-friendly without compromising quality
✔ Modern designs with traditional touch

Benefits of Swarna Lite

Lightweight designs starting
from 0.9g

Perfect for daily wear
and office

Budget-friendly without
compromising quality

Modern designs with
traditional touch

0.9g

Chain

Limited Time Offer

Swarna Lite Special Collection

Alpha Necklace

₹15000

Proposal Ring

₹28000

Ruby Heart Necklace

₹20000

Gold Bracelet

₹32000

Crafted with Lite Jewellery

An Expression of Thoughtful Design

Shaped by tradition and refined through contemporary design, each piece reflects a harmony of form and feeling. Intricate details, graceful silhouettes, and considered craftsmanship come together to create jewellery that feels intentional and enduring.

Designed to be admired, and even more so, to be worn.

Gold Center Sparkle Ring for Women

Pink Drop Dangle Yellow Gold Earring for Women

Intricate Oval Pattern Yellow Gold Bangle for Women

Classic Elongated Oval Link Gold Chain

Sparkling Pear Shaped Teardrop Cluster

Grace Curve Stone Set Gold Ring

Gold Center Sparkle Ring for Women

Pink Drop Dangle Yellow Gold Earring for Women

Intricate Oval Pattern Yellow Gold Bangle for Women

Classic Elongated Oval Link Gold Chain

Sparkling Pear Shaped Teardrop Cluster

Grace Curve Stone Set Gold Ring

Shop by Price

Find the perfect piece within your budget. Luxury and elegance at every price point.

₹ 5k

Under ₹5,000

Perfect for everyday elegance

₹ 10k

Under ₹10,000

Delicate designs, timeless beauty

₹ 20k

Under ₹20,000

Statement pieces that sparkle

₹ 30k

Under ₹30,000

Sophisticated luxury pieces

₹ 50k

Under ₹50,000

Premium collections

₹ 80k

Under ₹80,000

Exquisite masterpieces

GEMSTONE

An epitome of style

GOLD RINGS

Feels lightweight

DIAMOND EARRINGS

An essence of aura

⭐ 5.0 Customer Rating

Worn, Loved, Remembered

Experiences shared by customers who have found beauty, comfort, and confidence in our jewellery.

"Today I have visited AVR Swarna Mahal, Anna nagar for the second time. They had a very good collections into each section and their service is also too good. I should thank the sales person kalaivani at gold section. Overall is excellent jewelry shop. Must visit again."

Uma Lohidhasan

Chennai

"AVR Swarna Mahal Jewelleries in Salem is one of the most trusted and elegant jewellery showrooms in the city. Their gold, diamond, and silver collections are stunning — with beautiful designs, fine craftsmanship, and excellent quality. The staff are very polite, patient, and helpful, making your shopping experience comfortable and memorable.✨ Perfect place for bridal, festive, and daily wear jewellery.They offer genuine purity, great designs, and value for money. Truly the pride of Salem’s jewellery stores! 💍"

ZAMZAM STOVE SALEM

Salem

"I am full and full only collection on that branch but, this diwali gift was very beautiful hear touched gift and staff are all of them beautiful handling and good response fir that all staffs silver section is nice atract about me. Edappadi branch"

Mani Kavi

Edappadi

"Very good experience and more collections in jewel. we were buying for almost past 6 years here and worth spending the amount. Quality is very good. Staff is knowledge and explain the details clearly"

senthilkumar subramanian

Attur

"Im absolutely delighted with AVR Jewellery! With 15 years of purchasing experience with them, I can confidently say that their quality, price, offers, and designs are top-notch. Their commitment to excellence is evident in every piece of jewellery I have bought from them. The designs are stunning, the quality is exceptional, and the prices are unbeatable. I ve always been impressed with their collections and the offers they provide. Highly recommended!"

Saravanan Chitra

Erode

"Great Shopping Experience! The store has a fantastic collection with plenty of new arrivals. The staff were very supportive and courteous throughout. A special mention to Mr. AnbuBharathi from the sales team—he was genuine, professional, and helped us choose the right products with great patience. Truly appreciated his service!"

Selva Kumar

Perambalur

Uma Lohidhasan

Chennai

ZAMZAM STOVE SALEM

Salem

Mani Kavi

Edappadi

senthilkumar subramanian

Attur

Saravanan Chitra

Erode

Selva Kumar

Perambalur

Join thousands of happy customers

50,000+ satisfied customers

Find a Store

Book on Appointment

Gold Rate 24K - Rs. 15671/-

Gold 18K 1gm - Rs. 11754/-

Platinum 1gm - Rs. 7475/-

Silver 1gm - Rs. 285/-

Price

Price

Price

Price

Price

Price

Celebrate Love with Timeless Elegance

500+

50K+

98%

Where Gold Feels Effortless

Why Choose Swarna Lite?

Benefits of Swarna Lite

Ring

Bangle

Earring

Chain

Swarna Lite Special Collection

Alpha Necklace

Proposal Ring

Ruby Heart Necklace

Gold Bracelet

An Expression of Thoughtful Design

Gold Center Sparkle Ring for Women

Pink Drop Dangle Yellow Gold Earring for Women

Intricate Oval Pattern Yellow Gold Bangle for Women

Classic Elongated Oval Link Gold Chain

Sparkling Pear Shaped Teardrop Cluster

Grace Curve Stone Set Gold Ring

Gold Center Sparkle Ring for Women

Pink Drop Dangle Yellow Gold Earring for Women

Intricate Oval Pattern Yellow Gold Bangle for Women

Classic Elongated Oval Link Gold Chain

Sparkling Pear Shaped Teardrop Cluster

Grace Curve Stone Set Gold Ring

Shop by Price

Under ₹5,000

Under ₹10,000

Under ₹20,000

Under ₹30,000

Under ₹50,000

Under ₹80,000

GEMSTONE

GOLD RINGS

DIAMOND EARRINGS

Worn, Loved, Remembered

Uma Lohidhasan

ZAMZAM STOVE SALEM

Mani Kavi

senthilkumar subramanian

Saravanan Chitra

Selva Kumar

Uma Lohidhasan

ZAMZAM STOVE SALEM

Mani Kavi

senthilkumar subramanian

Saravanan Chitra

Selva Kumar

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Celebrate Love with
Timeless Elegance