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About us

Board of Directors

AVR Swarna Mahal Jewelry Private Limited

A Jeweller with 89 years old tradition and expertise, AVR Swarna Mahal Jewelry Private Limited has an enviable reputation and a loyal following of customers in all regions. All these years the growth has been steady and substantial, offering the very best of service and products to its Customers. AVR Swarna Mahal is well known for its Reasonable Pricing, Pure 916 Quality, Workmanship, Designs & Service.

Sri.A.V.Ramachandran Chettiar, before 89 years founded AVR Group, following him his son Sri.A.R.Balakrishnan Chettiar managed the business. The third generation personality Sri. A.B.Sudarsanam, the popular Philanthropist is the Chairman of this group who is also well known for his contributions towards Community Development Projects. He is also a Social Service activities, the proud recipient of Gem of India Award thrice in the year 2002, 2004 & 2005 and Rotary Vocational Excellence Award 2007-08. His son Sri.A.B.S.Sanjjay a young, dynamic and a creative person is the fourth generation businessman and the Managing Director of this Group.

Our Vision

“To provide fantastic buying experience, great customer service and widest variety of jewellery in all towns & cities across South India.”

Our Mission

To sell jewellery as a symbol of celebration of love, joy and beauty bringing lasting value to customers.